Published: Wed, September 05, 2018
Sports | By Brett Lawson

National Football League responds to Colin Kaepernick, social justice issues

National Football League responds to Colin Kaepernick, social justice issues

ESPN reporter Darren Rovell, who broke the news yesterday, reported Nike's new "Just Do It" campaign would target 15- to 17-year-old teenagers and also include professional athletes Odell Beckham Jr., Shaquem Griffin, Lacey Baker, Serena Williams and LeBron James.

"Believe in something. Even if it means sacrificing everything", read a teaser for an ad Kaepernick tweeted.

Kaepernick's protests have become a bitterly divisive issue amongst National Football League fans after President Donald Trump reignited the controversy.

"Nike has done such a great job at segmenting their products across channels", Anderson said.

That's because former 49ers quarterback Colin Kaepernick was chosen for Nike's "Just Do It" campaign, setting off reactions from people who loved it or hated it.

Country star John Rich showed off a pair of Nike logos that had been removed from his soundman's socks. "Get ready @Nike multiply that by the millions". "No more Nike purchases by this Patriotic Mom!" He knows how disrespectful it is and Nike is empowering it.

Beaumont councilman Mike Getz, who is an avid tennis player, posted a video of a Nike tennis hat in flames along with the comment, "There goes my Nike tennis hat".

Texas Woman Flees with Baby in Carrier After High-Speed Police Chase
In the video , the woman can then be seen getting out of the SUV and running from police while holding the baby in a carrier. The driver of the vehicle gets out and runs to the back seat of her SUV where she tries to take a child out of the auto .

Kaepernick is the new face of the company as Nike marks the 30th anniversary of its "Just Do It" campaign.

He also tweeted: "The issue of kneeling has nothing to do with race".

"If you said that he was going to get seven figures, I wouldn't be surprised", said Joe Linta, the president of JL Sports, an agency that represents National Football League athletes, who described Kaepernick as a "lightning bolt" in the sports world. No other athlete produces the same emotional response as Kaepernick.

Von Miller said early last season that he is "with Colin Kaepernick, Brandon Marshall, all those guys, 100 percent". "I think because of his protests, he's not".

NFL owners approved a new policyin May which made it mandatory for all players on the field to stand during the pre-match ritual of the United States national anthem, albeit allowing them to stay in the locker room if they didn't wish to take part.

Sportswear brand Nike has risked incurring the Twitter wrath of USA president Donald Trump after it selected Colin Kaepernick as one of 30 faces to mark its 30th anniversary celebration of the "Just Do It" tagline from Wieden + Kennedy.

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