Published: Mon, July 16, 2018
Markets | By Erika Turner

Amazon expected to ring up $3.4 billion in sales on 'Prime Day'

Amazon expected to ring up $3.4 billion in sales on 'Prime Day'

Though most deals will roll out during the 36-hour sales event, there are a few early access Prime Day deals worth sneak peeking, including discounts on name-brands like Calvin Klein as well as $100 off Echo Show.

And though Prime Day - which starts at 3 p.m. ET Monday and lasts until 11:59 p.m. the following day - isn't until July 16, here's what you can expect and also what you can buy right now. While we don't know exactly what items Amazon will put on sale during Prime Day, the company has already begun offering up free PC games for anyone who links their Amazon Prime and Twitch accounts. Of course, Prime Day savings are only available for Amazon Prime members, so if you don't have a membership yet, now's the time to get one.

According to global affiliate network CJ Affiliate, retailers saw year-on-year growth of 38% in sales, compared with the average global year-on-year growth for a day in July of 22% and 15% for sales. This Prime Deal is a bargain, saving $110.

The Amazon Prime Day 2018 TV deals list will include a 32-inch Smart TV for $129.99 and a 40-inch Smart TV for $194.99.

Subscribers just have to scan their prime code or use their Amazon mobile app at Whole Foods checkout.

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Speaking with AList, Twitch's EVP of commerce, developers and Twitch Prime Ethan Evans describes the event as a "thank you" to Prime members.

In India, Amazon is promoting Prime Day using virtual reality kiosks located in 10 shopping malls across Bengaluru, Chennai, Mumbai, Delhi and Kolkata. During the fourth quarter ending January 31, which includes Black Friday and other holiday sales, Walmart's average daily revenue was $1.51 billion. They're also offering almost a week lead time for customers to take advantage of these promotions.

BestBlackFriday.com mostly focuses on the holiday shopping season, but company principal Phil Dengler says it also pays close attention to Prime Day, since there are so many deals available.

If you've got the disposable income, feel free to indulge in that fashionable tissue-box cover or jumbo wine glass. "You are also likely to see bulk discounts when purchasing two or more of select items". After the 30 days, Amazon will charge you for the membership-either $13 per month or $119 per year-so don't forget to cancel before the trial is up.

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