Published: Wed, May 30, 2018
Entertaiment | By Minnie Bishop

ABC Cancels ‘Roseanne’ After Racist Tweet

ABC Cancels ‘Roseanne’ After Racist Tweet

Roseanne Barr wrote a racist tweet about Valerie Jarrett, a former senior advisor to President Obama.

Valerie Jarrett, a former top aide to President Barack Obama, reacted to actress Roseanne Barr's racist Twitter rant that led to the cancellation of the television sitcom "Roseanne" on Tuesday by saying that the incident should become "a teaching moment".

"I support ABC's decision to cancel the show in the wake of Roseanne Barr's most recent reprehensible tweets".

The revival of "Roseanne" garnered huge ratings for ABC for its premiere in March and was picked up for another season immediately.

One of season 1's consultants, comedian Wanda Sykes, tweeted Tuesday that she would not be returning to the series following Barr's racist tweet, joining a growing chorus of stars who've written off Barr, including Mark Hamill, Debra Messing, Ike Barinholtz, Don Cheadle and Julianne Moore.

"She wrote:" Don't feel sorry for me, guys!-I just want to apologize to the hundreds of people, and wonderful writers (all liberal) and talented actors who lost their jobs on my show due to my stupid tweet".

She later apologized for the racist tweet.

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ICM Partners said in a statement Tuesday that Barr's tweet was "disgraceful", "unacceptable" and "antithetical to our core values".

The tweets generated a tidal wave of response, including from the cast and creators of the show.

About five minutes later, Barr posted another tweet announcing she was leaving Twitter. "Our government is only going to be as good as we make it be".

She added that Bob Iger, chairman and CEO of parent company Disney, called her ahead of the network's announcement to apologize and let her know first that he doesn't tolerate comments such as Barr's.

"I am truly sorry for making a bad joke about her politics and her looks", Barr tweeted. Consequently, we have notified her that we will not represent her.

Valerie Jarrett, the target of the joke, is set to take part in an MSNBC town hall on racism Monday night. By May, the "live" viewership - that is, the number of people who tuned in each Tuesday at 8 - had dropped to 10 million. "I think the bigger question is why was she given this opportunity to have this show again in the first place when her reputation precedes her?" Standard Media Index, another industry tracking service, estimated that advertisers spent an average of $167,159 per 30-second ad during the show in April, which made "Roseanne" ABC's most expensive show.

The American television network ABC described the star's tweet as abhorrent, repugnant and inconsistent with its values. This apology is meaningless.

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