Published: Sat, May 05, 2018
Tech | By Constance Martin

Global smartphone market falls 3.4% in Q1, led by contraction in China

Global smartphone market falls 3.4% in Q1, led by contraction in China

The report stated that Apple grew 32%.

Apple shares are up 3.2% to $182.53, continuing to gain on this morning's Berkshire Hathaway news.

Rather than being a failure, it seems as if the iPhone X has put Apple into the lead of the new generation of smartphones.

Apple surpassed expectations with its Q2 2018 earnings despite expectations that iPhone sales would begin to dwindle. However, while the iPhone drives much of Apple's profits, it's a different story over at Samsung. This means the iPhone X is still on top of the game after securing the same position in the previous quarter. Meanwhile, Apple moved 52.2m iPhone units for 15.6 per cent of the market, representing a year-over-year (YoY) increase of 2.8 per cent.

According to findings by Strategy Analytics, iPhone X is the world's best-selling smartphone in Q1 2018.

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When the iPhone X came out, analysts were wary of the phone's pricing and were unsure of how well the device would sell globally. Yes fake news, and imagine Facebook being unable to figure it out. Over the past two years, Apple, Samsung, Xiaomi, Huawei, and Oppo have been the dominant players and even more interesting is that the last three are Chinese. One in four if you count Hong Kong based iTel. Currently, the South Korean tech giant has a 23.4 percent market share in the global smartphone market, which is a 2.4 percent decline compared to the same quarter of 2017.

Top 10 brands accounted for 76 percent of the smartphone volumes in Q1 2018.

Selling a massive 16 million units out of total smartphone shipments of 345 million worldwide, the iPhone X has seemingly disproved everyone who expected this to be a sales dud for Apple.

A lot of uncertainty regarding weak iPhone X demand centered on suppliers such as TSMC and AMS. In its commitment to the "Make in India" campaign, Xiaomi also recently announced PCB assembly in India, becoming the second vendor after Samsung to do so. In counterpoint's chart we see that Xaiomi grew 101% in China this quarter. The answer is likely linked to their upcoming IPO. Xiaomi is the only company that that saw a 37% growth. It marked a slight drop from 26.7 percent posted a year earlier. The nearly out-of-the-blue rise in Xiaomi's performance therefore is directly linked to their upcoming IPO.

The report, which comes from Kantar Worldpanel ComTech, highlights that in the United States and the top five European markets, the iPhone 8 series jointly sold in marginally higher numbers than the iPhone X. Kantar believes that this could have emerged as early iPhone X demand being fulfilled with the lower-priced iPhone 8 models. Now that a true snapshot of a victor. Those using abusive language or negative behavior will result in being blacklisted on Disqus.

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