Published: Sun, April 15, 2018
Sci-tech | By Jackie Newman

Reading Mark Zuckerberg's face: What three key expressions from his testimony reveal

Reading Mark Zuckerberg's face: What three key expressions from his testimony reveal

The congressional hearings this week followed revelations that Cambridge Analytica, a political consulting firm, had improperly harvested the data of up to 87 million Facebook users.

Pressed about bias, Zuckerberg said that "Facebook and the tech industry are located in Silicon Valley, which is an extremely left-leaning place", but added that he is committed to "making sure that we do not have any bias".

Facebook CEO Mark Zuckerberg faced a grilling on Capitol Hill over the data privacy scandal rocking his company. It's not clear what that regulation would look like and Zuckerberg didn't offer any specifics.

Facebook said Friday that it spent more than $7.3 million on personal security for CEO Mark Zuckerberg a year ago, according to an SEC filing.

Facebook and Britain's Information Commissioner's Office is still investigating the Cambridge Analytica brief.

However, in a series of questions on how people can remove data from Facebook, Mr Zuckerberg said Facebook does "collect data on people who are not signed up for Facebook for security purposes".

Seemingly unimpressed, Republican Senator John Thune of South Dakota said Zuckerberg's company had a 14-year history of apologising for "ill-advised decisions" related to user privacy.

That's according to Facebook vice president of global marketing solutions Carolyn Everson who said at The Wall Street Journal's CEO Council event this week that the social networking giant is "not anticipating major changes to our overall revenue and business model". A Facebook statement last week promised to tighten control over those apps and their use of data.

So you're directing people that don't even have a Facebook page to sign up for a Facebook page to access their data... They recruit and expel; they tailor things to their own subjectivities - whether it be variations of coffee, or people.

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"We continue to have these abuses and these data breaches", DeGette said. To this point, you may have seen the DeleteFacebook hashtag pop up on any number of social media platforms in recent weeks, including, ironically enough, on Facebook itself.

Many of your users, including me, are pretty creeped out by what we've learned. Zuckerberg said the company is auditing tens of thousands of apps to find other such leaks, and will inform affected users when it identifies them.

"We are working to advocate technology", Parakilas said, "that aligns with humanity's best interest".

Zuckerberg may deflect the attention of Congress, but there's no ducking the judgment of other tech executives who also rely on data to build their businesses.

During the five-hour testimony on Wednesday, Zuckerberg admitted that his profile data was among those exposed in the Cambridge Analytica leak.

Their behavior on Facebook has somewhat changed due to their privacy concerns.

Senator Lindsey Graham, a Republican from SC, asked Zuckerberg if he would be willing to work with lawmakers to examine what "regulations you think are necessary in your industry".

For now, investors also believe Facebook appears relatively unscathed with the company's shares trading relatively flat on Friday at $164.59.

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