Published: Tue, January 09, 2018
Tech | By Constance Martin

Google has sold a Home device every second since October

Google has sold a Home device every second since October

The global smart speaker market is poised to grow to 56,3-million shipments in 2018, as the technology prepares itself for accelerated adoption in the consumer market. Google will be showcasing its products at CES this week in Las Vegas.

This year, smart speaker shipments in the USA are expected to reach 38.4 million units. Plus, according to the research firm, smart speakers are now the fastest-growing consumer technology. The survey also suggests that sales of smart speakers will have reached the third of the population of major markets, such as China, India, the US, Brazil and Mexico by the end of the year.

We'd like to compare this to the sales numbers for Amazons Echo unit but Amazon is notorious for not providing sales information.

"The possibilities to do this are endless, be it discreet advertising, content subscription bundles, premium services or enterprise solutions".

Lenovo Smart Display
Google has sold a Home device every second since October

If smart speakers are often being adopted as gifts, it seems to indicate there's a disconnect.

Smart speakers are now the kings of consumer technology, according to a new report from Canalys. Amazon pioneered the phenomenon in 2014 with its Echo speaker range, before Google followed suit two years later with Home.

A recent study from Juniper Research found that smart speakers such as Amazon Echo, Google Home, and the Sonos One will be installed in over 70 million US households by 2022, reaching 55% of all homes. Here are some of the voice controlled assistants you will see in 2018. "Traditional hardware vendors have been cautious at the beginning, but with deep-pocketed Alibaba ramping up investment in the category, and Xiaomi launching lower priced skews of its XiaoAI smart speaker, the market will be ignited in no time".

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