Published: Sat, July 15, 2017
Entertaiment | By Minnie Bishop

Natural History Museum and Potato partner for blue whale digital experience

Natural History Museum and Potato partner for blue whale digital experience

"Like many of you here tonight, I remember visiting the Natural History Museum as a child, and being inspired with a love of nature", she said.

The blue whale replaces Dippy, a Diplodocus dinosaur skeleton cast.

The skeleton is of a whale that died off the coast of Ireland in 1891. Chief digital and product officer at the museum, Piers Jones, says the museum wanted a "highly visual experience that would work in-gallery and on mobile" so visitors could engage with information about the whale in their own pace, whether they visited the museum in person or via the web app.

Now, to co-inside with the new focus on the mammal, an exhibition has opened today that dives into their world and explores how they have adapted over time. "This idea lies at the heart of this new Hintze Hall design".

For her night at the museum, Middleton opted for a £637 powder blue dress by London fashion designer duo Justin Thornton and Thea Bregazzi, featuring a fitted short sleeve bodice and full midi skirt.

YUI MOK  AFP  Getty Images
YUI MOK AFP Getty Images

With more than one of her signature moves having been challenged, we deconstruct the new direction. It is largest known animal on Earth and is suspended from the ceiling.

The reopening of Hintze Hall is the Museum's first major moment in a decade of transformation that will see it ambitiously redevelop its outside space and make its extensive collections accessible to people all over the country, as well as globally, through digitisation and tours.

Though there was much fondness for the diplodocus, nicknamed Dippy, that served as the main exhibit before, it was a replica, so this new specimen is cause for much wonder and celebration.

Britain's Duchess of Cambridge (35) might be one of the most stylish women in the world, but her personal style is predictable. Today, the hall is named after him.

The Natural History Museum has unveiled its first major refurbishment since the 1970s, transforming architect Alfred Waterhouse's Hintze Hall at the entrance to the museum.

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