Published: Thu, February 16, 2017
Tech | By Constance Martin

Toyota Prius Prime Has Plans To Kill Off Prius Hybrid

Toyota Prius Prime Has Plans To Kill Off Prius Hybrid

A year ago was the most successful in history for the group's hybrid sales with 1.4 million vehicles sold by the Toyota and Lexus brands, representing approximately 15 per cent of their sales.

Launched in January 2012, to date sales of the Prius PHV have totaled approximately 22,000 units in Japan, and approximately 75,000 units worldwide, including the United States and Europe. But if German sells more vehicles, all models combined, Toyota remains the undisputed champion of hybrid cars.

Cumulative sales of Toyota hybrid passenger vehicles in New Zealand, based on NZ data to January 31, 2017.

Toyota Motor Corp. on Wednesday began selling in Japan a fully redesigned Prius plug-in hybrid auto, with enhanced eco-friendly performance enabling it to travel 68.2 kilometers in electric vehicle mode when fully charged, more than twice as far as the earlier model.

Remarkably, it took fifteen years to reach 5 million Toyota/Lexus hybrid sales, but only 4 years to double that. He added, "We are grateful to each and every one of our customers who have helped us achieve this important [global] milestone".

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Hybrid Pioneer: The new Prius combines an all new Sporty design with enjoyable driving dynamics that defy conventional notions of an Eco vehicle. It also estimates that Toyota hybrid vehicles have saved around 7.66 million gallons of gasoline.

Japanese automobile manufacturer Toyota Motor Corporation has launched the redesigned Prius PHV and sales will begin immediately across all dealerships in the country, informed the company in an official statement.

Toyota Motor Corp's chairman, who led the development of the Toyota Prius, expects the latest plug-in hybrid vehicles (PHVs) will catch on with consumers far more rapidly than the original Prius did.

In the spring, Toyota will introduce a hybrid model to its Lexus luxury brand. The model is now in its fourth generation and became the first vehicle to be built on the Toyota New Global Architecture (TNGA). The company plan to achieve this by facilitating different fuel combinations through batteries and fuel-hydrogen cells.

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